to R.E.A.L. Houston’s
Largest & Oldest Network Association of Hispanic Real Estate
Professionals. Members include Realtors, title companies, mortgage bankers
and brokers, insurance companies, inspectors, appraisers, home builders and
many others from groups and trades within the real estate industry.
R.E.A.L. Unveils a Unique
“Obtenga La Casa Sus Suenos”
“Obtaining the House of Your Dreams”
prospective Hispanic homeowner husband & wife are often too busy working,
including weekends, to take the needed time together to attend home buyer
educational outreach events.
response is to take this important information to the Hispanic community
filmed its home buyer education outreach session, with the same emphasis on
credit counseling, financial guidance and a review of mortgage options.
like our live events, it’s all in Spanish, including highlighting the
value and use of Realtors, Title Insurance, Inspectors & Home Insurance in the home
CONTENT Starts with two
educational segments: Becoming
& Mortgage Options.* Instructive knowledge applicable to any type of mortgage loan product.
The information as presented, mortgage experts say, has an expected shelf
life of five years.
first half of the film are segments explaining and promoting the use of Realtors, Title Insurance, Inspectors & Home Insurance.
a sample demonstration of the video HERE
HOW CAN THE REAL ESTATE PROFESSIONAL BENEFIT?
removing the cultural barrier of language in this introduction to the home
buying process, Hispanic prospective homeowners have the opportunity to
learn, to hear and read on-screen, at their own pace.
prospects have the benefit of playing back program parts for a better
understanding and to develop questions for your follow-up.
An overview of the
home buying process giving credibility to the real estate
professional’s follow-up by giving prospects the information they
want and need to know.
> Reduce the time
spent in one on one familiarization sessions <
any brochure, door-hanger or mail-out, the video presents totally new
marketing possibilities. For example, one R.E.A.L. member said, “After church over menudo in the
hall, I’ll pop the video in the TV, stand there for questions, taking names and numbers.” Her own instant mini-seminar.
- Attach your business card or label
and create immediate rapport with promising prospects
- Mail the video to call-ins for a
persuasive follow-up call from you
BEST PART – YOU CAN BE IN THE VIDEO!
any typical 30 minute TV program with commercials, in this video that can
be you in your
talking about your business, your service in half minute ads.
Your ad inserted in the video
creates a live business card surrounded by information your prospects want
to see and hear.
- Share costs with other pros.
Example: 1 or 2 Realtors & a
favorite lender in the same video
See the video
pricing options HERE
* Juan Contla & Gracie Esquivel present a
special version of what they have taught in an affordable mortgage program
that has participated in more than 7,000 closed mortgage loans since 1996
in Houston, Texas.
The pre-purchase home buyer education &
credit preparation information can apply to all mortgage loans.